Mature Age Caravan numbers growing fast!
By Editor Dallas Sherringham
(Who just spent three months on the road) The Australian caravan and camping industry has experienced significant growth over the past 10 years thanks to Mature Age babyboomers and it shows no signs of slowing down. According to the Caravan Industry Association of Australia (CIAA), the industry has seen a steady increase in the number of caravans, camper trailers, motorhomes, and tents being sold. This growth is driven by a number of factors, including an increasing desire for Australian's to travel and explore their own country, and a shift in consumer preferences towards more affordable and sustainable forms of travel. One of the key segments of the caravan and camping industry that has seen significant growth over the past 10 years is the camper trailer market. According to the CIAA, camper trailer sales have grown by over 30% in the past decade. This growth is driven by a desire for more affordable and versatile forms of travel, as well as the increasing popularity of free camping and off-road adventures. "Camper trailers are becoming an increasingly popular choice for Australian's looking to explore their own backyard," says Jane Calvert, CEO of the CIAA. "They offer a more affordable and sustainable form of travel, and they are perfect for those who want to experience the great outdoors without sacrificing comfort." The motorhome market has also seen significant growth in the past 10 years, with sales growing by over 20%. This growth is driven by a desire for more luxurious forms of travel, as well as an increasing number of retirees and baby boomers looking to travel in comfort. "Motorhomes are becoming increasingly popular with retirees and baby boomers who are looking for a more comfortable and convenient way to travel," says Tim Allerton, Managing Director of the motorhome manufacturer, Avida. "They offer all the comforts of home, and they allow people to travel in style and luxury." The tent market has also seen growth over the past 10 years, driven by a renewed interest in camping and the outdoors. According to the CIAA, tent sales have grown by over 10%. "Tents are becoming increasingly popular with people who want to experience the great outdoors in a more affordable and sustainable way," says Jane Calvert, CEO of the CIAA. "Camping is a great way to experience the beauty of Australia and to connect with nature." Looking to the future, the caravan and camping industry is expected to continue to grow in popularity. According to a recent report by IBISWorld, the industry is expected to grow at a rate of 3.5% per year, reaching a value of $4.5 billion by 2030. The industry will be driven by an increasing number of retirees and baby boomers looking to travel, as well as a growing interest in sustainable forms of travel. "The caravan and camping industry is set for significant growth in the coming years," says Tim Allerton, Managing Director of Avida. "There is a growing interest in sustainable forms of travel, and the industry is well positioned to meet this demand." Overall, the Australian caravan and camping industry has experienced significant growth over the past 10 years and is expected to continue to grow in popularity in the future. With an increasing number of Mature Age Australians looking to explore their own country and a shift in consumer preferences towards more affordable and sustainable forms of travel, the industry is well positioned to meet this demand. |